The Internet has changed so much over the past few years, with speeds improving, websites expanding, technology increasing and probably one of the biggest evolutions is the leap forward in mobile Internet surfing. Too many webmasters ignore the fact that more and more people are using their smart phones, I Pads, I Phones and other mobile devices to view their websites, which means they are probably missing out on potential customers.
A few years ago, the biggest thing Webmasters had to worry about was whether their site worked in the top three browsers and on the majority of screen resolutions, but with more and more technology devices coming onto the market, you now have to make sure that your site works with things like I Phones, I Pads, Blackberry Phones, Android Phones and the list really does go on and on, increasing by the day.
When you are building websites, as a professional or just an individual needing a new web presence, you simply have to make sure that your website works on the majority of the mobile devices, because more and more people are now using this form of Internet usage to access the web and find things out.
By using Google Analytics, you can now see the different mobile devices that people are using to access your site.
Once you have signed up to Google Analytics and left it on there to collect enough information, you can then login and look at the different devices that have been used on your site. Once logged in, on the left hand side menu click onto Visitors and on the sub menu simply click onto the Mobile link. You can then look at the mobile devices that have been used to view your site and also the carriers as well, but it’s vital that you understand how people are using your site.
Once you have this information, you can then begin testing your site in the most popular devices that people are using and then making sure that your site displays correctly and gives them the option to find the information out that they need. If your site does not work, you have to balance up the fact that you are potentially losing business and then the cost of setting this right, because any visitor could be the next big sale or enquiry that you simply cannot afford to miss out on.